Even after I'd closed my original wallpaper business a few years ago (read about it here), I was still getting requests every month for "one final print" of the bee wallpaper, which was so encouraging! Unfortunately I wasn't placed at the time to re-print, but I always knew he had more to give!
Once I knew I would be launching West & Walker as a new business, I jumped straight into redeveloping the bee design. As impactful and bold as the original was, I wanted to scale it down and offer a 'miniature' version - a much more pared back, gentle design. I took the scale down considerably, giving each bee a little more room to breathe. Once I was happy with the layout, I began my favourite part of any design - bringing it to life with background colours. I knew I wanted a soft, chalky finish over fresh, spring-like yet earthy tones, each linking back to bumble bees ad nature, and thus Honey, Lemon, Milk, Sage, Apple, Bloom, Dove and Clay colourways were born!
CLICK HERE to shop all Bumble Bee designs.
Inspiration behind the relaunch, and the challenges of restarting a business from the beginning!
Why I decided to close my first wallpaper business and a new outlook for the relaunch.